usnews.com

Observed activities (55)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

OneTrust

90.63% • OneTrust • Consent Management

Tealium Consent

89.29% • Tealium • Consent Management

Google

88.76% • Google • Advertising

Google Static

80.47% • Google • Hosting

DoubleClick

78.49% • Google • Advertising

jQuery

76.84% • JS Foundation • Hosting

Google Fonts

69.71% • Google • Hosting

Amazon CloudFront

62.41% • Amazon • Hosting

PubMatic

58.42% • PubMatic, Inc. • Advertising

10.

Amazon Advertising

57.97% • Amazon • Advertising

11.

Google Tag

30.32% • Google • Advertising

12.

Sailthru Horizon

30.08% • Sailthru • Advertising

13.

Crazy Egg

28.21% • Crazy Egg • Site Analytics

14.

Digioh

27.12% • • Advertising

15.

ScoreCard Research Beacon

17.95% • comScore, Inc. • Site Analytics

16.

Permutive

15.55% • Permutive, Inc. • Advertising

17.

Dianomi

12.67% • Dianomi • Advertising

18.

New Relic

12.5% • New Relic • Site Analytics

19.

Facebook

11.89% • Meta • Advertising

20.

Amazon Web Services

11.68% • Amazon • Hosting

21.

Google Analytics

10.91% • Google • Site Analytics

22.

PowerReviews

10.18% • PowerReviews • Customer Interaction

23.

Optimizely

10.09% • Optimizely • Site Analytics

24.

Google AdServices

9.51% • Google • Advertising

7.87% • Google • Hosting

27.

Parse.ly

5.4% • Parse.ly • Site Analytics

28.

AppNexus

5.38% • Microsoft • Advertising

29.

Google APIs

4.96% • Google • Hosting

30.

Rubicon

4.66% • The Rubicon Project, Limited • Advertising

31.

OpenX

4.61% • OpenX Software Ltd. • Advertising

32.

Index Exchange

4.48% • Index Exchange, Inc. • Advertising

33.

Media.net

4.42% • Media.net • Advertising

34.

TripleLift

4.41% • TripleLift, Inc. • Advertising

35.

Criteo

4.4% • Criteo • Advertising

36.

Kargo

4.34% • Kargo • Advertising

37.

Google Analytics with signals

4.16% • Google • Advertising

38.

TradeDesk

3.99% • The Trade Desk • Advertising

39.

LiveRamp

3.25% • LiveRamp • Advertising

40.

Cloudflare

2.95% • Cloudflare • Hosting

41.

AnyClip

2.86% • AnyClip • Audio/Video Player

42.

ID5 Sync

2.72% • ID5 Technology Ltd. • Site Analytics

2.6% • 33Across • Advertising

45.

Lotame

2.44% • Lotame • Advertising

46.

Google Syndication

2.19% • Google • Advertising

47.

Teads

2.07% • Teads • Advertising

48.

Conversant

1.94% • Conversant • Advertising

12.1

Trackers Per Page Load

10.36

Tracking Requests Per Page Load

14.46%

Trackers Requests / All Requests

0.54MB

Data Saved

Tracking Methods

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies