united.com

Observed activities (83)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Tealium Consent

87.8% • Tealium • Consent Management

SOASTA mPulse

87.55% • Akamai Technologies • Site Analytics

LivePerson

86.62% • LivePerson • Customer Interaction

DoubleClick

85.01% • Google • Advertising

Google Syndication

84.11% • Google • Advertising

Google Static

44.85% • Google • Hosting

Google Tag

42.23% • Google • Advertising

Google Fonts

40.63% • Google • Hosting

AppNexus

37.58% • Microsoft • Advertising

10.

Quantum Metric

31.62% • Quantum Metric, Inc. • Site Analytics

11.

Oracle Maxymiser

30.59% • Oracle • Advertising

12.

Qualtrics

30.36% • Qualtrics • Site Analytics

13.

Optimizely

29.0% • Optimizely • Site Analytics

14.

28.17% • Pinterest • Social Media

15.

Google APIs

22.17% • Google • Hosting

16.

Google Analytics

16.89% • Google • Site Analytics

17.

Expedia

15.84% • IAC (InterActiveCorp) • Misc

18.

Facebook

14.48% • Meta • Advertising

13.82% • Google • Advertising

21.

Flashtalking

12.82% • Flashtalking • Advertising

22.

ClickTripz

12.45% • ClickTripz • Advertising

23.

Akamai Technologies

10.54% • Akamai Technologies • Hosting

24.

TradeDesk

10.51% • The Trade Desk • Advertising

25.

Quantcast

10.01% • Quantcast International Limited • Advertising

26.

Yahoo! Analytics

8.95% • Verizon • Site Analytics

27.

TikTok Analytics

7.88% • ByteDance Inc • Site Analytics

28.

Cloudflare

7.7% • Cloudflare • Hosting

29.

Snapchat For Business

7.02% • Snap Technologies • Advertising

30.

X Analytics

6.13% • X Corp. • Site Analytics

31.

Cardinal

6.08% • Visa • Site Analytics

32.

Tealium

4.89% • Tealium • Site Analytics

33.

Yahoo!

4.74% • Verizon • Site Analytics

34.

Sojern

4.73% • Sojern, Inc. • Advertising

35.

RTB House

4.5% • RTB House • Advertising

36.

4.48% • reddit • Social Media

37.

SiteScout by Centro

4.42% • Centro • Advertising

38.

LinkedIn Analytics

4.27% • Microsoft • Site Analytics

39.

X Corp.

4.24% • X Corp. • Social Media

40.

Google AdServices

4.2% • Google • Advertising

41.

Criteo

3.96% • Criteo • Advertising

42.

Quantcount

3.8% • Quantcast International Limited • Site Analytics

43.

Cloudflare Insights

3.74% • Cloudflare • Site Analytics

44.

LinkedIn Ads

3.54% • Microsoft • Advertising

45.

ThreatMetrix

2.9% • ThreatMetrix • Site Analytics

46.

Microsoft Advertising

2.86% • Microsoft • Advertising

47.

Live Intent

2.51% • LiveIntent • Site Analytics

48.

Aggregate Knowledge

2.5% • TransUnion • Advertising

11.82

Trackers Per Page Load

16.93

Tracking Requests Per Page Load

9.36%

Trackers Requests / All Requests

1.76MB

Data Saved

Tracking Methods

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies