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tripadvisor.com.au

Observed activities (38)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
TripAdvisor
90.89% • IAC (InterActiveCorp) • Misc
2.
OneTrust
89.7% • OneTrust • Consent Management
3.
DataDome
87.42% • DataDome • Site Analytics
4.
DoubleClick
84.96% • Google • Advertising
5.
Google
82.65% • Google • Advertising
6.
Google Tag
42.48% • Google • Advertising
7.
Amazon Advertising
39.34% • Amazon • Advertising
8.
Rubicon
33.78% • The Rubicon Project, Limited • Advertising
9.
Google Static
32.45% • Google • Hosting
10.
Facebook
31.38% • Meta • Advertising
11.
Pinterest
21.16% • Pinterest • Social Media
12.
ScoreCard Research Beacon
18.72% • comScore, Inc. • Site Analytics
13.
TikTok Analytics
18.66% • ByteDance Inc • Site Analytics
14.
Google AdServices
13.63% • Google • Advertising
15.
ClickTripz
12.72% • ClickTripz • Advertising
16.
NetRatings SiteCensus
10.45% • Nielsen • Advertising
17.
Google User Content
9.17% • Google • Hosting
18.
Microsoft Advertising
9.01% • Microsoft • Advertising
19.
Google Fonts
8.51% • Google • Hosting
20.
Google APIs
7.39% • Google • Hosting
21.
Criteo
4.11% • Criteo • Advertising
22.
SOASTA mPulse
3.98% • Akamai Technologies • Site Analytics
23.
Yahoo! Japan Retargeting
3.93% • Yahoo! Japan • Advertising
24.
Google Analytics with signals
2.89% • Google • Advertising
25.
Google Syndication
2.81% • Google • Advertising
26.
Integral Ad Science
2.44% • Integral Ad Science, Inc. • Advertising
27.
Live Intent
1.91% • LiveIntent • Site Analytics
28.
Index Exchange
1.6% • Index Exchange, Inc. • Advertising
29.
PubMatic
1.57% • PubMatic, Inc. • Advertising
30.
Media.net
1.56% • Media.net • Advertising
31.
LiveRamp
1.42% • LiveRamp • Advertising
32.
Teads
1.38% • Teads • Advertising
33.
TradeDesk
1.34% • The Trade Desk • Advertising
34.
YouTube
1.31% • Google • Audio/Video Player
35.
Dotomi
1.27% • Conversant • Advertising
36.
Yahoo!
1.17% • Verizon • Site Analytics
37.
StickyAds
1.1% • Comcast • Advertising
38.
Bidswitch
1.03% • Criteo • Advertising

8.62

Trackers Per Page Load

10.35

Tracking Requests Per Page Load

5.7%

Trackers Requests / All Requests

1.32MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies