tripadvisor.com

1.

TripAdvisor

92.21% • IAC (InterActiveCorp) • Misc

2.

OneTrust

90.25% • OneTrust • Consent Management

3.

DataDome

85.91% • DataDome • Site Analytics

4.

DoubleClick

81.22% • Google • Advertising

5.

Google

76.32% • Google • Advertising

6.

Google Tag

35.92% • Google • Advertising

7.

Google Static

34.72% • Google • Hosting

8.

Amazon Advertising

32.6% • Amazon • Advertising

9.

Rubicon

26.63% • The Rubicon Project, Limited • Advertising

10.

Facebook

19.14% • Meta • Advertising

11.

Google AdServices

10.24% • Google • Advertising

12.

Pinterest

8.38% • Pinterest • Social Media

13.

ScoreCard Research Beacon

8.33% • comScore, Inc. • Site Analytics

14.

Google User Content

8.3% • Google • Hosting

15.

TikTok Analytics

8.28% • ByteDance Inc • Site Analytics

16.

Google APIs

6.87% • Google • Hosting

17.

Google Fonts

6.83% • Google • Hosting

18.

LiveRamp

5.74% • LiveRamp • Advertising

19.

ClickTripz

4.66% • ClickTripz • Advertising

20.

Microsoft Advertising

4.56% • Microsoft • Advertising

21.

Sprig

4.53% • Sprig • Customer Interaction

22.

Google Syndication

3.52% • Google • Advertising

23.

Google Analytics with signals

3.33% • Google • Advertising

24.

Sentry

2.93% • Sentry • Utilities

25.

Integral Ad Science

2.91% • Integral Ad Science, Inc. • Advertising

26.

Yahoo! Japan Retargeting

2.49% • Yahoo! Japan • Advertising

27.

Live Intent

1.95% • LiveIntent • Site Analytics

28.

TradeDesk

1.71% • The Trade Desk • Advertising

29.

Index Exchange

1.7% • Index Exchange, Inc. • Advertising

30.

Media.net

1.68% • Media.net • Advertising

31.

PubMatic

1.67% • PubMatic, Inc. • Advertising

32.

Dotomi

1.65% • Conversant • Advertising

33.

Yahoo!

1.6% • Verizon • Site Analytics

34.

YouTube

1.58% • Google • Audio/Video Player

35.

Adobe Audience Manager

1.44% • Adobe • Advertising

36.

Teads

1.35% • Teads • Advertising

37.

Yahoo! Ad Manager Plus

1.02% • Verizon • Advertising