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theverge.com

Observed activities (85)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Vox
93.76% • Vox Media • Customer Interaction
2.
Google Tag
91.51% • Google • Advertising
3.
OneTrust
91.22% • OneTrust • Consent Management
4.
Sailthru Horizon
87.51% • Sailthru • Advertising
5.
Amazon Advertising
87.37% • Amazon • Advertising
6.
Rubicon
86.74% • The Rubicon Project, Limited • Advertising
7.
Parse.ly
85.48% • Parse.ly • Site Analytics
8.
DoubleVerify
85.35% • DoubleVerify • Advertising
9.
Amazon CloudFront
80.43% • Amazon • Hosting
10.
PageFair
74.81% • Blockthrough • Customer Interaction
11.
Permutive
73.08% • Permutive, Inc. • Advertising
12.
Google
73.07% • Google • Advertising
13.
Index Exchange
73.02% • Index Exchange, Inc. • Advertising
14.
Google Static
71.19% • Google • Hosting
15.
Outbrain
42.92% • Outbrain • Advertising
16.
Connatix
42.4% • Connatix Native Exchange Inc. • Advertising
17.
DoubleClick
26.2% • Google • Advertising
18.
Google APIs
24.28% • Google • Hosting
19.
YouTube
22.3% • Google • Audio/Video Player
20.
X Corp.
20.01% • X Corp. • Social Media
21.
Google Photos
17.68% • Google • Hosting
22.
ScoreCard Research Beacon
15.27% • comScore, Inc. • Site Analytics
23.
Google Syndication
13.78% • Google • Advertising
24.
X Syndication
13.41% • X Corp. • Social Media
25.
Facebook
8.86% • Meta • Advertising
26.
Instagram
8.36% • Meta • Misc
27.
Integral Ad Science
4.86% • Integral Ad Science, Inc. • Advertising
28.
Giphy
4.71% • • Social Media
29.
X Advertising
4.7% • X Corp. • Advertising
30.
Google Analytics
4.22% • Google • Site Analytics
31.
Bidswitch
4.03% • Criteo • Advertising
32.
AppNexus
3.72% • Microsoft • Advertising
33.
PubMatic
3.64% • PubMatic, Inc. • Advertising
34.
ad-delivery.net
3.5% • • Misc
35.
Conversant
3.49% • Conversant • Advertising
36.
33Across
3.46% • 33Across • Advertising
37.
TripleLift
3.45% • TripleLift, Inc. • Advertising
38.
TradeDesk
3.39% • The Trade Desk • Advertising
39.
Yahoo!
3.24% • Verizon • Site Analytics
40.
Amazon Web Services
3.11% • Amazon • Hosting
41.
LiveRamp
3.09% • LiveRamp • Advertising
42.
Merkle RKG
3.06% • Dentsu Aegis Network • Site Analytics
43.
Google Fonts
3.01% • Google • Hosting
44.
Google AdServices
2.93% • Google • Advertising
45.
Yahoo! Analytics
2.66% • Verizon • Site Analytics
46.
Criteo
2.12% • Criteo • Advertising
47.
PulsePoint
2.09% • PulsePoint, Inc. • Advertising
48.
Verizon Media
2.08% • Verizon • Advertising

16.94

Trackers Per Page Load

17.56

Tracking Requests Per Page Load

14.92%

Trackers Requests / All Requests

3.8MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies