si.com

1.

Google Tag

86.57% • Google • Advertising

2.

Didomi

82.21% • Didomi • Consent Management

3.

Adobe Typekit

82.11% • Adobe • Essential

4.

Outbrain

55.31% • Outbrain • Advertising

5.

Facebook

42.87% • Meta • Advertising

6.

X Corp.

26.73% • X Corp. • Social Media

7.

DoubleClick

21.31% • Google • Advertising

8.

X Syndication

21.08% • X Corp. • Social Media

9.

Google

20.78% • Google • Advertising

10.

Google Static

20.02% • Google • Hosting

11.

Google APIs

17.95% • Google • Hosting

12.

YouTube

13.61% • Google • Audio/Video Player

13.

Google Fonts

12.0% • Google • Hosting

14.

Google Photos

9.65% • Google • Hosting

15.

Amazon Advertising

7.3% • Amazon • Advertising

16.

Rubicon

5.84% • The Rubicon Project, Limited • Advertising

17.

AppNexus

5.36% • Microsoft • Advertising

18.

Index Exchange

5.27% • Index Exchange, Inc. • Advertising

19.

PubMatic

5.2% • PubMatic, Inc. • Advertising

20.

OpenX

5.05% • OpenX Software Ltd. • Advertising

21.

SMART AdServer

4.96% • Smart Adserver • Advertising

22.

ScoreCard Research Beacon

4.94% • comScore, Inc. • Site Analytics

23.

Google AdServices

4.92% • Google • Advertising

24.

Nativo

4.85% • Nativo • Advertising

25.

Criteo

4.8% • Criteo • Advertising

26.

Google Analytics with signals

4.8% • Google • Advertising

27.

Lotame

4.75% • Lotame • Advertising

28.

TripleLift

4.7% • TripleLift, Inc. • Advertising

29.

Bidswitch

4.67% • Criteo • Advertising

30.

Audience Square

4.54% • Audigent • Advertising

31.

Yieldmo

4.52% • Yieldmo, Inc. • Advertising

32.

Dotomi

4.48% • Conversant • Advertising

33.

Google Analytics

4.44% • Google • Site Analytics

34.

Google Syndication

4.26% • Google • Advertising

35.

Conversant

4.21% • Conversant • Advertising

36.

ShareThrough

4.03% • Sharethrough, Inc • Advertising

37.

Intent IQ

3.96% • AlmondNet • Advertising

38.

ID5 Sync

3.89% • ID5 Technology Ltd. • Site Analytics

39.

TradeDesk

3.85% • The Trade Desk • Advertising

40.

Rhythmone Beacon

3.81% • RhythmOne, LLC • Advertising

41.

Google User Content

3.78% • Google • Hosting

42.

Adobe Audience Manager

3.69% • Adobe • Advertising

43.

LiveRamp

3.57% • LiveRamp • Advertising

44.

ADman Media

3.38% • illumin • Advertising

45.

Sonobi

3.35% • Sonobi, Inc • Advertising

46.

Media.net

3.16% • Media.net • Advertising

47.

PulsePoint

3.04% • PulsePoint, Inc. • Advertising

48.

sovrn

2.98% • Sovrn Holdings Inc • Advertising

49.

Yahoo!

2.87% • Verizon • Site Analytics

50.

Teads

2.8% • Teads • Advertising

51.

Instagram

2.79% • Meta • Misc

52.

Tapad

2.62% • Telenor Group • Advertising

53.

Live Intent

2.61% • LiveIntent • Site Analytics

54.

Ogury

2.43% • Ogury • Advertising

55.

DoubleVerify

2.39% • DoubleVerify • Advertising

56.

Yahoo! Ad Manager Plus

2.33% • Verizon • Advertising

57.

Turn Inc.

2.32% • Singtel • Advertising

58.

Zemanta

2.3% • Outbrain • Customer Interaction

59.

Quantcast

2.29% • Quantcast International Limited • Advertising

60.

Integral Ad Science

2.23% • Integral Ad Science, Inc. • Advertising

61.

Smaato

2.17% • Verve Group • Advertising

62.

Aggregate Knowledge

2.14% • TransUnion • Advertising

63.

Improve Digital

2.04% • Improve Digital • Advertising

64.

Beeswax

1.94% • Beeswax • Advertising

65.

jsDelivr

1.92% • • Hosting

66.

StackAdapt

1.86% • StackAdapt • Advertising

67.

SiteScout by Centro

1.79% • Centro • Advertising

68.

MediaMath

1.78% • MediaMath, Inc. • Advertising

69.

RTB House

1.76% • RTB House • Advertising

70.

Adform

1.7% • Adform • Advertising

71.

Microsoft Advertising

1.67% • Microsoft • Advertising

72.

ClickCertain

1.63% • ClickCertain • Advertising

73.

StickyAds

1.49% • Comcast • Advertising

74.

Adtheorent

1.47% • AdTheorent, Inc • Advertising

75.

Yahoo! Analytics

1.46% • Verizon • Site Analytics

76.

Amazon Web Services

1.39% • Amazon • Hosting

77.

Unruly Media

1.37% • Tremor International • Advertising

78.

Connatix

1.36% • Connatix Native Exchange Inc. • Advertising

79.

Adelphic

1.3% • Viant • Site Analytics

80.

Bidtellect

1.26% • Simpli.fi • Advertising

81.

LinkedIn Ads

1.25% • Microsoft • Advertising

82.

Salesforce DMP

1.24% • Salesforce • Advertising

83.

TrustArc

1.23% • TrustArc • Consent Management

84.

ChartBeat

1.21% • ChartBeat • Site Analytics

85.

OneTrust

1.17% • OneTrust • Consent Management

86.

Eyeota

1.16% • Eyeota • Advertising

87.

DataXu

1.1% • DataXu • Advertising

88.

Active Agent

1.07% • Active Agent AG • Advertising

89.

Adyoulike

1.05% • Open Web • Advertising

90.

Moat

1.0% • Oracle • Advertising