sbnation.com

1.

Vox

93.6% • Vox Media • Customer Interaction

2.

Google Tag

90.69% • Google • Advertising

3.

OneTrust

83.47% • OneTrust • Consent Management

4.

Amazon Advertising

81.23% • Amazon • Advertising

5.

Rubicon

80.25% • The Rubicon Project, Limited • Advertising

6.

DoubleVerify

79.74% • DoubleVerify • Advertising

7.

Outbrain

74.49% • Outbrain • Advertising

8.

Google Static

71.51% • Google • Hosting

9.

Google

67.12% • Google • Advertising

10.

Google Recaptcha

66.26% • Google • Misc

11.

Facebook

50.5% • Meta • Advertising

12.

ScoreCard Research Beacon

26.72% • comScore, Inc. • Site Analytics

13.

Parse.ly

26.42% • Parse.ly • Site Analytics

14.

DoubleClick

22.48% • Google • Advertising

15.

X Corp.

22.38% • X Corp. • Social Media

16.

Sailthru Horizon

18.33% • Sailthru • Advertising

17.

X Syndication

16.95% • X Corp. • Social Media

18.

Google Syndication

16.52% • Google • Advertising

19.

Google APIs

16.05% • Google • Hosting

20.

Giphy

14.03% • • Social Media

21.

YouTube

13.39% • Google • Audio/Video Player

22.

X Advertising

12.3% • X Corp. • Advertising

23.

Google Fonts

9.05% • Google • Hosting

24.

ImgIX

8.72% • • Hosting

25.

Permutive

8.66% • Permutive, Inc. • Advertising

26.

Index Exchange

8.66% • Index Exchange, Inc. • Advertising

27.

PageFair

8.13% • Blockthrough • Customer Interaction

28.

Sentry

8.1% • Sentry • Site Analytics

29.

Google Photos

7.67% • Google • Hosting

30.

Salesforce DMP

6.71% • Salesforce • Advertising

31.

Integral Ad Science

6.41% • Integral Ad Science, Inc. • Advertising

32.

Bidswitch

5.97% • Criteo • Advertising

33.

AppNexus

5.87% • Microsoft • Advertising

34.

PubMatic

5.71% • PubMatic, Inc. • Advertising

35.

Connatix

5.28% • Connatix Native Exchange Inc. • Advertising

36.

TripleLift

5.16% • TripleLift, Inc. • Advertising

37.

TradeDesk

5.08% • The Trade Desk • Advertising

38.

33Across

4.92% • 33Across • Advertising

39.

ad-delivery.net

4.85% • • Misc

40.

Google AdServices

4.56% • Google • Advertising

41.

Google Analytics

4.5% • Google • Site Analytics

42.

Yahoo!

4.46% • Verizon • Site Analytics

43.

LiveRamp

4.44% • LiveRamp • Advertising

44.

PulsePoint

4.33% • PulsePoint, Inc. • Advertising

45.

ShareThrough

4.31% • Sharethrough, Inc • Advertising

46.

Merkle RKG

4.12% • Dentsu Aegis Network • Site Analytics

47.

Criteo

4.08% • Criteo • Advertising

48.

Conversant

3.98% • Conversant • Advertising

49.

Spotify

3.95% • Spotify • Audio/Video Player

50.

Rhythmone Beacon

3.73% • RhythmOne, LLC • Advertising

51.

Adobe Audience Manager

3.7% • Adobe • Advertising

52.

Yieldmo

3.58% • Yieldmo, Inc. • Advertising

53.

jsDelivr

3.56% • • Hosting

54.

Google Analytics with signals

3.55% • Google • Advertising

55.

OpenX

3.36% • OpenX Software Ltd. • Advertising

56.

ID5 Sync

3.24% • ID5 Technology Ltd. • Site Analytics

57.

Yahoo! Analytics

3.15% • Verizon • Site Analytics

58.

Improve Digital

3.08% • Improve Digital • Advertising

59.

Verizon Media

2.65% • Verizon • Advertising

60.

Taboola

2.61% • Taboola • Advertising

61.

SMART AdServer

2.58% • Smart Adserver • Advertising

62.

Amazon CloudFront

2.53% • Amazon • Hosting

63.

Live Intent

2.52% • LiveIntent • Site Analytics

64.

Smaato

2.49% • Verve Group • Advertising

65.

Aggregate Knowledge

2.45% • TransUnion • Advertising

66.

Media.net

2.44% • Media.net • Advertising

67.

sovrn

2.39% • Sovrn Holdings Inc • Advertising

68.

Microsoft Advertising

2.37% • Microsoft • Advertising

69.

Intent IQ

2.34% • AlmondNet • Advertising

70.

Quantcast

2.34% • Quantcast International Limited • Advertising

71.

Zemanta

2.33% • Outbrain • Customer Interaction

72.

Tapad

2.21% • Telenor Group • Advertising

73.

StackAdapt

2.11% • StackAdapt • Advertising

74.

Yahoo! Ad Manager Plus

2.06% • Verizon • Advertising

75.

CivicScience

2.06% • CivicScience • Site Analytics

76.

RTB House

2.0% • RTB House • Advertising

77.

SiteScout by Centro

1.99% • Centro • Advertising

78.

Undertone

1.79% • Perion • Advertising

79.

Beeswax

1.79% • Beeswax • Advertising

80.

X Analytics

1.75% • X Corp. • Site Analytics

81.

Bounce Exchange

1.72% • Bounce Exchange • Advertising

82.

ADman Media

1.7% • illumin • Advertising

83.

Amazon Web Services

1.69% • Amazon • Hosting

84.

Lotame

1.68% • Lotame • Advertising

85.

Dotomi

1.68% • Conversant • Advertising

86.

Github Pages

1.67% • GitHub, Inc. • Hosting

87.

Adform

1.66% • Adform • Advertising

88.

Unruly Media

1.49% • Tremor International • Advertising

89.

Google User Content

1.44% • Google • Hosting

90.

StickyAds

1.37% • Comcast • Advertising

91.

TRUSTe Notice

1.37% • TrustArc • Consent Management

92.

popIn

1.33% • popIn • Social Media

93.

Tremor Video

1.32% • Tremor Video • Audio/Video Player

94.

Adtheorent

1.32% • AdTheorent, Inc • Advertising

95.

Turn Inc.

1.27% • Singtel • Advertising

96.

Moat

1.26% • Oracle • Advertising

97.

DataXu

1.26% • DataXu • Advertising

98.

Vidazoo

1.24% • • Advertising

99.

Adition

1.23% • ProSiebenSat.1 Media • Advertising

100.

Eyeota

1.2% • Eyeota • Advertising

101.

ChartBeat

1.18% • ChartBeat • Site Analytics

102.

NetRatings SiteCensus

1.17% • Nielsen • Advertising

103.

LinkedIn Ads

1.14% • Microsoft • Advertising

104.

Adelphic

1.12% • Viant • Site Analytics

105.

Bidtellect

1.04% • Simpli.fi • Advertising

106.

Kargo

1.04% • Kargo • Advertising

107.

Simpli.fi

1.01% • Simplifi Holdings Inc. • Advertising