pennlive.com

1.

Google Tag

93.62% • Google • Advertising

2.

Amazon Advertising

90.15% • Amazon • Advertising

3.

Rubicon

89.78% • The Rubicon Project, Limited • Advertising

4.

Google Marketing Platform

89.2% • Google • Advertising

5.

Lotame

87.63% • Lotame • Advertising

6.

Google

86.97% • Google • Advertising

7.

Parse.ly

83.71% • Parse.ly • Site Analytics

8.

LinkedIn Ads

83.67% • Microsoft • Advertising

9.

Mather Analytics

83.51% • Mather Economics • Site Analytics

10.

ScoreCard Research Beacon

82.82% • comScore, Inc. • Site Analytics

11.

Teads

82.54% • Teads • Advertising

12.

mPulse

82.18% • Akamai Technologies • Site Analytics

13.

Facebook

81.75% • Meta • Advertising

14.

Piano

81.69% • Piano • Utilities

15.

Google Static

81.46% • Google • Hosting

16.

Nativo

79.87% • Nativo • Advertising

17.

Google Fonts

79.83% • Google • Hosting

18.

LiveRamp CMP

79.13% • LiveRamp • Consent Management

19.

LinkedIn Analytics

78.57% • Microsoft • Site Analytics

20.

BlueConic Plugin

77.66% • BlueConic • Site Analytics

21.

Taboola

71.39% • Taboola • Advertising

22.

Piano Analytics

68.35% • Piano • Site Analytics

23.

Sailthru Horizon

61.62% • Sailthru • Advertising

24.

SkimLinks

59.89% • SkimLinks • Advertising

25.

Google Play Services

58.67% • Google • Hosting

26.

Datadog

56.03% • Datadog • Utilities

27.

Cloudflare

36.87% • Cloudflare • Hosting

28.

Google Analytics

21.82% • Google • Site Analytics

29.

Live Intent

21.72% • LiveIntent • Site Analytics

30.

Google AdServices

21.28% • Google • Advertising

31.

ID5 Sync

16.93% • ID5 Technology • Advertising

32.

Criteo

16.49% • Criteo • Advertising

33.

TradeDesk

15.92% • The Trade Desk • Advertising

34.

PubMatic

15.81% • PubMatic, Inc. • Advertising

35.

Google Syndication

15.59% • Google • Advertising

36.

AdRecover

15.21% • AdPushUp, Inc. • Advertising

37.

Yahoo! Analytics

15.09% • Verizon • Site Analytics

38.

Integral Ad Science

14.86% • Integral Ad Science, Inc. • Advertising

39.

Index Exchange

14.76% • Index Exchange, Inc. • Advertising

40.

Media.net

14.68% • Media.net • Advertising

41.

LiveRamp

14.43% • LiveRamp • Advertising

42.

Adobe Audience Manager

13.93% • Adobe • Advertising

43.

AppNexus

13.79% • Microsoft • Advertising

44.

Aniview

13.13% • Aniview • Advertising

45.

WordPress Stats

12.74% • Automattic • Site Analytics

46.

Gravatar

12.74% • Automattic • Social Media

47.

Yahoo! Ad Manager Plus

12.61% • Verizon • Advertising

48.

33Across

11.73% • 33Across • Advertising

49.

Adblade

11.31% • Adblade • Advertising

50.

Rise

11.13% • Rise Code • Advertising

51.

Epsilon

11.13% • Epsilon • Advertising

52.

DoubleVerify

11.11% • DoubleVerify • Advertising

53.

ADman Media

10.69% • illumin • Advertising

54.

Akamai Technologies

10.59% • Akamai Technologies • Hosting

55.

Bidswitch

10.49% • Criteo • Advertising

56.

Datonics

10.22% • AlmondNet • Advertising

57.

Auth0 Inc.

9.54% • Auth0 Inc. • Site Analytics

58.

TrustArc

9.04% • TrustArc • Consent Management

59.

TRUSTe Notice

9.02% • TrustArc • Consent Management

60.

StickyAds

9.0% • Comcast • Advertising

61.

PulsePoint

8.51% • PulsePoint, Inc. • Advertising

62.

OpenX

8.42% • OpenX Software Ltd. • Advertising

63.

Google APIs

8.34% • Google • Hosting

64.

sovrn

8.18% • Sovrn Holdings Inc • Advertising

65.

Beachfront Media

8.18% • Seedtag Advertising • Advertising

66.

SMART AdServer

7.95% • Smart Adserver • Advertising

67.

OneTag

7.78% • OneTag • Advertising

68.

Unruly Media

7.76% • Tremor International • Advertising

69.

Aggregate Knowledge

7.64% • TransUnion • Advertising

70.

Resonate Networks

7.62% • Resonate • Advertising

71.

Turn Inc.

7.43% • Singtel • Advertising

72.

Outbrain

6.48% • Outbrain • Advertising

73.

ORC International

6.23% • Engine • Advertising

74.

Rhythmone Beacon

5.55% • RhythmOne, LLC • Advertising

75.

Sentry

5.53% • Sentry • Utilities

76.

Connatix

5.43% • Connatix Native Exchange • Advertising

77.

Quantcast

5.39% • Quantcast International Limited • Advertising

78.

Yahoo!

5.24% • Verizon • Site Analytics

79.

Sonobi

4.79% • Sonobi, Inc • Advertising

80.

X Corp.

4.77% • X Corp. • Social Media

81.

Tapad

4.56% • Telenor Group • Advertising

82.

Verizon Media

4.52% • Verizon • Advertising

83.

Segment

4.38% • Segment • Site Analytics

84.

MediaMath

4.38% • MediaMath, Inc. • Advertising

85.

Yieldmo

4.34% • Yieldmo, Inc. • Advertising

86.

SiteScout by Centro

4.31% • Centro • Advertising

87.

Simpli.fi

4.21% • Simplifi Holdings Inc. • Advertising

88.

Amazon Web Services

4.15% • Amazon • Hosting

89.

TripleLift

4.13% • TripleLift, Inc. • Advertising

90.

Flashtalking

4.13% • Mediaocean • Advertising

91.

X Syndication

4.13% • X Corp. • Social Media

92.

Beeswax

3.98% • Beeswax • Advertising

93.

Zemanta

3.98% • Outbrain • Customer Interaction

94.

Demandbase

3.86% • Demandbase • Advertising

95.

Amazon CloudFront

3.8% • Amazon • Hosting

96.

YouTube

3.63% • Google • Audio/Video Player

97.

Innovid

3.61% • Innovid • Advertising

98.

Microsoft Advertising

3.59% • Microsoft • Advertising

99.

Amazon CDN

3.39% • Amazon • Hosting

100.

RTB House

3.39% • RTB House • Advertising

101.

Smaato

3.39% • Verve Group • Advertising

102.

eXelate

3.36% • Nielsen • Advertising

103.

StackAdapt

3.32% • StackAdapt • Advertising

104.

ShareThrough

3.26% • Sharethrough, Inc • Advertising

105.

Dotomi

3.03% • Conversant • Advertising

106.

Xaxis

2.99% • Xaxis • Advertising

107.

InsightExpress

2.64% • Kantar Group • Site Analytics

108.

Zeta

2.62% • Zeta Global • Customer Interaction

109.

Bombora

2.54% • Bombora • Site Analytics

110.

Aidem

2.48% • Aidem • Advertising

111.

Intent IQ

2.46% • AlmondNet • Advertising

112.

Improve Digital

2.39% • Improve Digital • Advertising

113.

Adform

2.37% • Adform • Advertising

114.

Bidtellect

2.33% • Simpli.fi • Advertising

115.

Rockerbox

2.31% • Rockerbox • Site Analytics

116.

i-Behavior

2.27% • KBM Group • Advertising

117.

AMP Project

2.25% • OpenJS Foundation • Utilities

118.

1plusX

2.25% • 1plusX AG • Site Analytics

119.

InMobi

2.21% • InMobi • Advertising

120.

Storygize

2.13% • • Advertising

121.

Qualia

2.0% • Qualia • Advertising

122.

DataXu

2.0% • DataXu • Advertising

123.

Consumable

1.96% • GiftConnect • Advertising

124.

Evidon

1.84% • Crownpeak • Utilities

125.

Google User Content

1.82% • Google • Hosting

126.

DeepIntent

1.82% • Deep Intent • Advertising

127.

Gigya CDN

1.8% • SAP • Hosting

128.

Eyeota

1.78% • Eyeota • Advertising

129.

Adyoulike

1.75% • Open Web • Advertising

130.

Adelphic

1.71% • Viant • Site Analytics

131.

Adtheorent

1.51% • AdTheorent, Inc • Advertising

132.

LinkedIn

1.51% • Microsoft • Misc

133.

CreateJS

1.51% • • Hosting

134.

Between Digital

1.45% • Between Digital • Advertising

135.

Tremor Video

1.45% • Tremor Video • Audio/Video Player

136.

Spotify

1.45% • Spotify • Audio/Video Player

137.

Microsoft Clarity

1.42% • Microsoft • Site Analytics

138.

JW Player

1.42% • JW Player • Audio/Video Player

139.

ShareThis

1.4% • ShareThis, Inc. • Advertising

140.

Blis

1.24% • Blis • Site Analytics

141.

SpotX

1.2% • RTL Group • Advertising

142.

NetRatings SiteCensus

1.2% • Nielsen • Advertising

143.

Spotify Embed

1.2% • Spotify • Audio/Video Player

144.

Google Photos

1.18% • Google • Hosting

145.

Lucid

1.11% • Luc.id • Advertising

146.

SpringServe

1.07% • SpringServe, LLC • Advertising

147.

Jivox

1.05% • Jivox • Advertising

148.

gumgum

1.03% • GumGum • Advertising

149.

Tribal Fusion

1.01% • Exponential Interactive, Inc • Advertising