pearson.com

Observed activities (53)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Google Tag

78.37% • Google • Advertising

New Relic

77.13% • New Relic • Site Analytics

OneTrust

74.97% • OneTrust • Consent Management

SOASTA mPulse

45.7% • Akamai Technologies • Site Analytics

pendo

44.11% • • Site Analytics

Google Static

37.56% • Google • Hosting

Google Fonts

30.11% • Google • Hosting

Amazon Web Services

18.49% • Amazon • Hosting

Google Analytics

17.15% • Google • Site Analytics

10.

Cloudflare

15.16% • Cloudflare • Hosting

11.

Google

14.76% • Google • Advertising

12.

jQuery

14.3% • JS Foundation • Hosting

13.

Launch Darkly

13.35% • Launch Darkly • Essential

14.

algolia

13.17% • • Advertising

15.

YouTube

13.0% • Google • Audio/Video Player

8.77% • BlueConic • Site Analytics

18.

Google APIs

6.72% • Google • Hosting

19.

Sift Science

6.47% • Sift Science • Site Analytics

20.

Google Recaptcha

6.47% • Google • Essential

6.14% • Google • Advertising

23.

Amazon CloudFront

6.14% • Amazon • Hosting

24.

VWO

5.8% • Wingify • Site Analytics

25.

Salesforce

4.99% • Salesforce • Advertising

26.

Salesforce Live Agent

4.55% • Salesforce • Customer Interaction

27.

Facebook

4.51% • Meta • Advertising

28.

Mixpanel

4.35% • Mixpanel • Site Analytics

29.

Crazy Egg

4.07% • Crazy Egg • Site Analytics

30.

Microsoft Advertising

3.35% • Microsoft • Advertising

31.

Github Pages

3.26% • GitHub, Inc. • Hosting

32.

Hotjar

3.25% • Hotjar • Site Analytics

33.

X Advertising

3.22% • X Corp. • Advertising

34.

Akamai Technologies

2.92% • Akamai Technologies • Hosting

35.

Appcues

2.59% • • Customer Interaction

36.

PayPal

2.5% • eBay • Customer Interaction

37.

LinkedIn Analytics

2.49% • Microsoft • Site Analytics

38.

DoubleClick

2.45% • Google • Advertising

39.

iovation

2.24% • iovation • Essential

40.

TikTok Analytics

2.17% • ByteDance Inc • Site Analytics

41.

LinkedIn Ads

2.15% • Microsoft • Advertising

42.

Snapchat For Business

1.75% • Snap Technologies • Advertising

43.

Live Intent

1.7% • LiveIntent • Site Analytics

44.

SiteImprove Analytics

1.62% • Siteimprove • Site Analytics

45.

Pardot

1.62% • Pardot • Site Analytics

46.

Bootstrap CDN

1.49% • BootstrapCDN • Hosting

47.

Quantum Metric

1.36% • Quantum Metric, Inc. • Site Analytics

48.

fontawesome.com

1.29% • • Hosting

7.32

Trackers Per Page Load

16.01

Tracking Requests Per Page Load

25.43%

Trackers Requests / All Requests

6.08MB

Data Saved

Tracking Methods

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies