nymag.com

1.

Amazon Advertising

88.2% • Amazon • Advertising

2.

Google Syndication

87.74% • Google • Advertising

3.

Amazon CloudFront

87.59% • Amazon • Hosting

4.

Rubicon

86.56% • The Rubicon Project, Limited • Advertising

5.

DoubleVerify

86.21% • DoubleVerify • Advertising

6.

Permutive

85.59% • Permutive, Inc. • Advertising

7.

Vox

62.28% • Vox Media • Customer Interaction

8.

PageFair

59.75% • Blockthrough • Customer Interaction

9.

Index Exchange

59.37% • Index Exchange, Inc. • Advertising

10.

Piano

49.4% • Piano • Essential

11.

Google

47.83% • Google • Advertising

12.

Google Static

47.02% • Google • Hosting

13.

Google APIs

31.28% • Google • Hosting

14.

Sailthru Horizon

28.15% • Sailthru • Advertising

15.

Connatix

17.16% • Connatix Native Exchange Inc. • Advertising

16.

DoubleClick

16.86% • Google • Advertising

17.

Parse.ly

16.86% • Parse.ly • Site Analytics

18.

X Corp.

13.41% • X Corp. • Social Media

19.

Google Tag

10.18% • Google • Advertising

20.

ScoreCard Research Beacon

8.35% • comScore, Inc. • Site Analytics

21.

Microsoft Advertising

7.1% • Microsoft • Advertising

22.

X Advertising

6.78% • X Corp. • Advertising

23.

ad-delivery.net

6.6% • • Misc

24.

Cloudflare

6.39% • Cloudflare • Hosting

25.

X Syndication

5.92% • X Corp. • Social Media

26.

Spotify

5.49% • Spotify • Audio/Video Player

27.

PubMatic

5.38% • PubMatic, Inc. • Advertising

28.

Google AdServices

5.3% • Google • Advertising

29.

TradeDesk

5.3% • The Trade Desk • Advertising

30.

AppNexus

5.25% • Microsoft • Advertising

31.

Bidswitch

5.08% • Criteo • Advertising

32.

33Across

5.04% • 33Across • Advertising

33.

WordPress Stats

4.96% • Automattic • Site Analytics

34.

Google Analytics with signals

4.86% • Google • Advertising

35.

YouTube

4.79% • Google • Audio/Video Player

36.

TripleLift

4.78% • TripleLift, Inc. • Advertising

37.

Yahoo!

4.74% • Verizon • Site Analytics

38.

Merkle RKG

4.63% • Dentsu Aegis Network • Site Analytics

39.

Criteo

4.22% • Criteo • Advertising

40.

LiveRamp

4.21% • LiveRamp • Advertising

41.

Microsoft Clarity

4.18% • Microsoft • Site Analytics

42.

Google Fonts

3.9% • Google • Hosting

43.

PulsePoint

3.73% • PulsePoint, Inc. • Advertising

44.

Live Intent

3.34% • LiveIntent • Site Analytics

45.

Adobe Audience Manager

3.25% • Adobe • Advertising

46.

ShareThrough

3.02% • Sharethrough, Inc • Advertising

47.

Yieldmo

3.01% • Yieldmo, Inc. • Advertising

48.

Conversant

2.96% • Conversant • Advertising

49.

OpenX

2.95% • OpenX Software Ltd. • Advertising

50.

ID5 Sync

2.92% • ID5 Technology Ltd. • Site Analytics

51.

Google Photos

2.92% • Google • Hosting

52.

sovrn

2.87% • Sovrn Holdings Inc • Advertising

53.

Yahoo! Ad Manager Plus

2.79% • Verizon • Advertising

54.

Taboola

2.75% • Taboola • Advertising

55.

Rhythmone Beacon

2.71% • RhythmOne, LLC • Advertising

56.

Google User Content

2.42% • Google • Hosting

57.

StickyAds

2.4% • Comcast • Advertising

58.

Improve Digital

2.36% • Improve Digital • Advertising

59.

Integral Ad Science

2.34% • Integral Ad Science, Inc. • Advertising

60.

Tapad

2.28% • Telenor Group • Advertising

61.

X Analytics

2.21% • X Corp. • Site Analytics

62.

Quantcast

2.17% • Quantcast International Limited • Advertising

63.

Google Analytics

2.13% • Google • Site Analytics

64.

Pinterest

2.12% • Pinterest • Social Media

65.

jsDelivr

2.0% • • Hosting

66.

Adform

1.96% • Adform • Advertising

67.

SMART AdServer

1.94% • Smart Adserver • Advertising

68.

Facebook

1.94% • Meta • Advertising

69.

Media.net

1.93% • Media.net • Advertising

70.

Heroku

1.91% • • Hosting

71.

Undertone

1.88% • Perion • Advertising

72.

The New York Times

1.88% • The New York Times Company • Misc

73.

Beeswax

1.84% • Beeswax • Advertising

74.

OneTrust

1.84% • OneTrust • Consent Management

75.

Aggregate Knowledge

1.82% • TransUnion • Advertising

76.

Dotomi

1.74% • Conversant • Advertising

77.

Yahoo! Analytics

1.71% • Verizon • Site Analytics

78.

Bounce Exchange

1.7% • Bounce Exchange • Advertising

79.

ChartBeat

1.67% • ChartBeat • Site Analytics

80.

Fathom Analytics

1.67% • Conva Ventures • Site Analytics

81.

Unruly Media

1.51% • Tremor International • Advertising

82.

popIn

1.48% • popIn • Social Media

83.

RTB House

1.47% • RTB House • Advertising

84.

SiteScout by Centro

1.44% • Centro • Advertising

85.

Smaato

1.43% • Verve Group • Advertising

86.

Amazon Web Services

1.43% • Amazon • Hosting

87.

Giphy

1.34% • • Social Media

88.

Turn Inc.

1.33% • Singtel • Advertising

89.

Vidazoo

1.33% • • Advertising

90.

Zemanta

1.32% • Outbrain • Customer Interaction

91.

BounceX

1.32% • • Advertising

92.

LinkedIn Ads

1.32% • Microsoft • Advertising

93.

StackAdapt

1.28% • StackAdapt • Advertising

94.

Lotame

1.27% • Lotame • Advertising

95.

Kargo

1.23% • Kargo • Advertising

96.

Moat

1.19% • Oracle • Advertising

97.

Stripe

1.16% • • Customer Interaction

98.

DataXu

1.16% • DataXu • Advertising

99.

MediaMath

1.12% • MediaMath, Inc. • Advertising

100.

Simpli.fi

1.09% • Simplifi Holdings Inc. • Advertising

101.

BlueKai

1.09% • Oracle • Advertising

102.

AdGear

1.07% • Samsung • Advertising

103.

TrustArc

1.07% • TrustArc • Consent Management

104.

TRUSTe Notice

1.06% • TrustArc • Consent Management

105.

Instagram

1.05% • Meta • Misc

106.

Adelphic

1.05% • Viant • Site Analytics

107.

Tribal Fusion

1.04% • Exponential Interactive, Inc • Advertising

108.

Teads

1.04% • Teads • Advertising

109.

Adobe Typekit

1.01% • Adobe • Essential