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fortune.com

Observed activities (77)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Piano
85.64% • Piano • Essential
2.
Amazon Advertising
81.58% • Amazon • Advertising
3.
VWO
81.45% • Wingify • Site Analytics
4.
OneTrust
76.91% • OneTrust • Consent Management
5.
cXense
62.93% • Cxense • Advertising
6.
DoubleClick
51.02% • Google • Advertising
7.
Segment
50.63% • Segment • Site Analytics
8.
Piano Analytics
50.24% • Piano • Site Analytics
9.
PubMatic
48.04% • PubMatic, Inc. • Advertising
10.
Bombora
47.03% • Bombora • Site Analytics
11.
Nativo
47.02% • Nativo • Advertising
12.
Outbrain
32.88% • Outbrain • Advertising
13.
Cloudflare
21.64% • Cloudflare • Hosting
14.
Google Static
13.32% • Google • Hosting
15.
Google
11.09% • Google • Advertising
16.
Google APIs
7.04% • Google • Hosting
17.
Google Fonts
6.69% • Google • Hosting
18.
Google Tag
6.69% • Google • Advertising
19.
Google AdServices
6.08% • Google • Advertising
20.
X Corp.
5.87% • X Corp. • Social Media
21.
Google User Content
4.66% • Google • Hosting
22.
YouTube
4.6% • Google • Audio/Video Player
23.
Google Analytics
3.08% • Google • Site Analytics
24.
X Syndication
3.07% • X Corp. • Social Media
25.
Amazon CloudFront
2.75% • Amazon • Hosting
26.
Live Intent
2.66% • LiveIntent • Site Analytics
27.
Optimizely
2.5% • Optimizely • Site Analytics
28.
Google Syndication
2.5% • Google • Advertising
29.
PageFair
2.47% • Blockthrough • Customer Interaction
30.
AppNexus
2.45% • Microsoft • Advertising
31.
LinkedIn Ads
2.44% • Microsoft • Advertising
32.
Permutive
2.38% • Permutive, Inc. • Advertising
33.
Digioh
2.29% • • Advertising
34.
Parse.ly
2.28% • Parse.ly • Site Analytics
35.
Crazy Egg
2.28% • Crazy Egg • Site Analytics
36.
Google Photos
2.21% • Google • Hosting
37.
X Advertising
2.21% • X Corp. • Advertising
38.
Rubicon
2.18% • The Rubicon Project, Limited • Advertising
39.
LinkedIn Analytics
2.16% • Microsoft • Site Analytics
40.
Index Exchange
2.12% • Index Exchange, Inc. • Advertising
41.
LiveRamp
2.08% • LiveRamp • Advertising
42.
TradeDesk
2.05% • The Trade Desk • Advertising
43.
ad-delivery.net
1.92% • • Misc
44.
33Across
1.92% • 33Across • Advertising
45.
Criteo
1.84% • Criteo • Advertising
46.
Media.net
1.74% • Media.net • Advertising
47.
AMP Project
1.71% • Google • Misc
48.
Adobe Audience Manager
1.63% • Adobe • Advertising

10.43

Trackers Per Page Load

11.82

Tracking Requests Per Page Load

21.07%

Trackers Requests / All Requests

1.02MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies