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cargurus.com

Observed activities (95)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Google Tag
92.36% • Google • Advertising
2.
OneTrust
88.86% • OneTrust • Consent Management
3.
DoubleVerify
86.38% • DoubleVerify • Advertising
4.
Google
84.96% • Google • Advertising
5.
Amazon Advertising
84.31% • Amazon • Advertising
6.
Criteo
83.74% • Criteo • Advertising
7.
Google Analytics
82.23% • Google • Site Analytics
8.
Facebook
79.63% • Meta • Advertising
9.
Salesforce DMP
76.47% • Salesforce • Advertising
10.
DataDome
73.98% • DataDome • Site Analytics
11.
LivePerson
41.4% • LivePerson • Customer Interaction
12.
Contentful GmbH
39.13% • Contentful GmbH • Hosting
13.
Amazon Web Services
36.84% • Amazon • Hosting
14.
Microsoft Advertising
28.16% • Microsoft • Advertising
15.
ScoreCard Research Beacon
19.51% • comScore, Inc. • Site Analytics
16.
Aggregate Knowledge
18.63% • TransUnion • Advertising
17.
RTB House
18.14% • RTB House • Advertising
18.
iSpot.tv
17.93% • • Advertising
19.
TikTok Analytics
17.87% • ByteDance Inc • Site Analytics
20.
Sentry
14.0% • Sentry • Utilities
21.
DoubleClick
13.2% • Google • Advertising
22.
Google Static
10.44% • Google • Hosting
23.
PubMatic
9.79% • PubMatic, Inc. • Advertising
24.
ipify
7.3% • • Misc
25.
Live Intent
6.71% • LiveIntent • Site Analytics
26.
33Across
6.21% • 33Across • Advertising
27.
Google Syndication
6.09% • Google • Advertising
28.
Google AdServices
6.03% • Google • Advertising
29.
Treasure Data
5.88% • arm • Site Analytics
30.
Google Analytics with signals
5.75% • Google • Advertising
31.
AppNexus
5.73% • Microsoft • Advertising
32.
Rubicon
5.66% • The Rubicon Project, Limited • Advertising
33.
Index Exchange
5.64% • Index Exchange, Inc. • Advertising
34.
Conversant
5.51% • Conversant • Advertising
35.
TradeDesk
5.39% • The Trade Desk • Advertising
36.
Dotomi
5.28% • Conversant • Advertising
37.
UpSellit
5.1% • UpSellit • Customer Interaction
38.
Adobe Audience Manager
4.86% • Adobe • Advertising
39.
TripleLift
4.78% • TripleLift, Inc. • Advertising
40.
Yahoo!
4.69% • Verizon • Site Analytics
41.
DataXu
4.54% • DataXu • Advertising
42.
LiveRamp
4.45% • LiveRamp • Advertising
43.
Audience Square
4.36% • Audigent • Advertising
44.
StickyAds
4.31% • Comcast • Advertising
45.
Google Fonts
4.07% • Google • Hosting
46.
OpenX
3.9% • OpenX Software Ltd. • Advertising
47.
SMART AdServer
3.25% • Smart Adserver • Advertising
48.
Bidswitch
3.25% • Criteo • Advertising

14.77

Trackers Per Page Load

21.23

Tracking Requests Per Page Load

25.38%

Trackers Requests / All Requests

1.1MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies