allstate.com

1.

Adobe Audience Manager

87.36% • Adobe • Advertising

2.

Adobe Dynamic Tag Management

78.88% • Adobe • Essential

3.

Google Tag

55.82% • Google • Advertising

4.

Google Static

50.06% • Google • Hosting

5.

Google Fonts

47.52% • Google • Hosting

6.

Heap

46.09% • Heap • Site Analytics

7.

SOASTA mPulse

40.96% • Akamai Technologies • Site Analytics

8.

YouTube

40.02% • Google • Audio/Video Player

9.

Branch

39.22% • Branch Metrics • Advertising

10.

Adobe Experience Cloud

35.97% • Adobe • Site Analytics

11.

OneTrust

35.48% • OneTrust • Consent Management

12.

LivePerson

26.26% • LivePerson • Customer Interaction

13.

Google Analytics

10.78% • Google • Site Analytics

14.

Google

9.23% • Google • Advertising

15.

Akamai Technologies

6.21% • Akamai Technologies • Hosting

16.

Hotjar

5.24% • Hotjar • Site Analytics

17.

DoubleClick

4.74% • Google • Advertising

18.

Kaltura

4.41% • Kaltura • Audio/Video Player

19.

Pinterest

4.27% • Pinterest • Social Media

20.

Google Analytics with signals

4.1% • Google • Advertising

21.

Facebook

3.82% • Meta • Advertising

22.

Google APIs

3.78% • Google • Hosting

23.

Aggregate Knowledge

3.36% • TransUnion • Advertising

24.

Google AdServices

2.84% • Google • Advertising

25.

Yahoo!

2.48% • Verizon • Site Analytics

26.

Microsoft Advertising

2.27% • Microsoft • Advertising

27.

Signal

2.0% • Signal Digital Inc. • Essential

28.

Amazon Web Services

1.91% • Amazon • Hosting

29.

X Corp.

1.69% • X Corp. • Social Media

30.

Cloudflare

1.69% • Cloudflare • Hosting

31.

Snapchat For Business

1.67% • Snap Technologies • Advertising

32.

TikTok Analytics

1.66% • ByteDance Inc • Site Analytics

33.

X Advertising

1.33% • X Corp. • Advertising

34.

Google User Content

1.23% • Google • Hosting

35.

TradeDesk

1.21% • The Trade Desk • Advertising

36.

Amazon Advertising

1.13% • Amazon • Advertising