wordplays.com

Observed activities (42)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Google Tag

93.25% • Google • Advertising

PubMatic

93.22% • PubMatic, Inc. • Advertising

Google Syndication

92.25% • Google • Advertising

Amazon Advertising

91.69% • Amazon • Advertising

DoubleClick

68.26% • Google • Advertising

Google Analytics

16.81% • Google • Site Analytics

Google

7.73% • Google • Advertising

Dotomi

4.53% • Conversant • Advertising

AppNexus

4.53% • Microsoft • Advertising

10.

sovrn

4.53% • Sovrn Holdings Inc • Advertising

11.

OpenX

4.51% • OpenX Software Ltd. • Advertising

12.

Rubicon

4.49% • The Rubicon Project, Limited • Advertising

13.

Index Exchange

4.44% • Index Exchange, Inc. • Advertising

14.

TripleLift

4.24% • TripleLift, Inc. • Advertising

15.

ShareThrough

4.11% • Sharethrough, Inc • Advertising

16.

Unruly Media

4.1% • Tremor International • Advertising

17.

gumgum

4.07% • GumGum • Advertising

18.

Adyoulike

4.01% • Open Web • Advertising

19.

Sonobi

3.93% • Sonobi, Inc • Advertising

20.

PageFair

3.09% • Blockthrough • Customer Interaction

21.

Google Static

2.67% • Google • Hosting

22.

Cookiebot

2.2% • Usercentrics • Consent Management

23.

ID5 Sync

2.06% • ID5 Technology Ltd. • Site Analytics

24.

Bidswitch

2.04% • Criteo • Advertising

25.

Conversant

1.85% • Conversant • Advertising

26.

Google AdServices

1.74% • Google • Advertising

27.

Connatix

1.67% • Connatix Native Exchange Inc. • Advertising

28.

ScoreCard Research Beacon

1.67% • comScore, Inc. • Site Analytics

29.

Google Fonts

1.65% • Google • Hosting

30.

SMART AdServer

1.64% • Smart Adserver • Advertising

31.

Audience Square

1.61% • Audigent • Advertising

32.

Captify

1.59% • Captify • Advertising

33.

Criteo

1.4% • Criteo • Advertising

34.

TradeDesk

1.39% • The Trade Desk • Advertising

35.

Lotame

1.19% • Lotame • Advertising

36.

33Across

1.18% • 33Across • Advertising

37.

Rhythmone Beacon

1.13% • RhythmOne, LLC • Advertising

38.

Google APIs

1.12% • Google • Hosting

39.

Yahoo! Analytics

1.12% • Verizon • Site Analytics

40.

Adform

1.08% • Adform • Advertising

41.

Beeswax

1.04% • Beeswax • Advertising

42.

Smaato

1.0% • Verve Group • Advertising

6.9

Trackers Per Page Load

7.16

Tracking Requests Per Page Load

28.5%

Trackers Requests / All Requests

0.3MB

Data Saved

Tracking Methods

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies