wayfair.co.uk

Observed activities (55)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Riskified

92.06% • Riskified • Customer Interaction

Sift Science

91.91% • Sift Science • Site Analytics

Forter

89.63% • Forter • Utilities

Signifyd

89.54% • Signifyd • Site Analytics

Amazon CloudFront

81.55% • Amazon • Hosting

Google

34.77% • Google • Advertising

Google AdServices

33.09% • Google • Advertising

AppNexus

32.51% • Microsoft • Advertising

Google Tag

32.36% • Google • Advertising

10.

Microsoft Advertising

32.17% • Microsoft • Advertising

11.

32.13% • Pinterest • Social Media

12.

Facebook

31.94% • Meta • Advertising

13.

TradeDesk

31.92% • The Trade Desk • Advertising

14.

TikTok Analytics

31.9% • ByteDance Inc • Site Analytics

15.

Digital Window

31.76% • Axel Springer Group • Advertising

16.

Criteo

26.71% • Criteo • Advertising

17.

Google Static

11.42% • Google • Hosting

18.

Live Intent

9.96% • LiveIntent • Site Analytics

19.

Yahoo! Analytics

7.42% • Verizon • Site Analytics

20.

Google Analytics

7.09% • Google • Site Analytics

21.

Brandwatch

6.81% • Brandwatch • Site Analytics

22.

ThreatMetrix

6.35% • LexisNexis • Utilities

23.

DoubleClick

4.9% • Google • Advertising

24.

AWIN

4.63% • Axel Springer Group • Advertising

25.

FullStory

4.26% • fullstory • Site Analytics

26.

Sentry

3.79% • Sentry • Utilities

27.

Google Syndication

3.71% • Google • Advertising

28.

Google Fonts

2.58% • Google • Hosting

29.

Rubicon

2.49% • The Rubicon Project, Limited • Advertising

30.

Taboola

2.39% • Taboola • Advertising

31.

PubMatic

2.38% • PubMatic, Inc. • Advertising

32.

Bidswitch

2.37% • Criteo • Advertising

33.

Index Exchange

2.37% • Index Exchange, Inc. • Advertising

34.

TripleLift

2.37% • TripleLift, Inc. • Advertising

35.

ORC International

2.37% • Engine • Advertising

36.

Media.net

2.37% • Media.net • Advertising

37.

Mediavine Exchange

2.37% • Mediavine, Inc • Advertising

38.

Yieldmo

2.37% • Yieldmo, Inc. • Advertising

39.

Nativo

2.37% • Nativo • Advertising

40.

Yieldlab

2.37% • ProSiebenSat.1 Media • Advertising

41.

Teads

2.37% • Teads • Advertising

42.

Improve Digital

2.37% • Improve Digital • Advertising

43.

ID5 Sync

2.36% • ID5 Technology Ltd. • Site Analytics

44.

Tremor Video

2.36% • Tremor Video • Audio/Video Player

45.

Outbrain

2.36% • Outbrain • Advertising

46.

Adyoulike

2.34% • Open Web • Advertising

47.

Rhythmone Beacon

2.34% • RhythmOne, LLC • Advertising

48.

Adobe Audience Manager

2.32% • Adobe • Advertising

10.37

Trackers Per Page Load

5.07

Tracking Requests Per Page Load

2.42%

Trackers Requests / All Requests

10.18MB

Data Saved

Tracking Methods

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies