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Observed activities (42)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Adobe Dynamic Tag Management
82.72% • Adobe • Essential
2.
SOASTA mPulse
63.19% • Akamai Technologies • Site Analytics
3.
Adobe Audience Manager
43.14% • Adobe • Advertising
4.
Sourcepoint CMP
35.56% • Sourcepoint • Consent Management
5.
INFOnline
18.04% • INFOnline • Site Analytics
6.
Exactag
16.6% • Exactag GmbH • Site Analytics
7.
Index Exchange
12.58% • Index Exchange, Inc. • Advertising
8.
Nuance
12.22% • TouchCommerce • Customer Interaction
9.
Outbrain
11.65% • Outbrain • Advertising
10.
ContentSquare
11.47% • Content Square • Advertising
11.
Optimizely
11.45% • Optimizely • Site Analytics
12.
Google Tag
10.38% • Google • Advertising
13.
Snapchat For Business
10.1% • Snap Technologies • Advertising
14.
Pinterest
10.06% • Pinterest • Social Media
15.
Microsoft Advertising
10.0% • Microsoft • Advertising
16.
Google
9.98% • Google • Advertising
17.
TikTok Analytics
9.91% • ByteDance Inc • Site Analytics
18.
Facebook
9.9% • Meta • Advertising
19.
DoubleClick
9.25% • Google • Advertising
20.
ChartBeat
8.68% • ChartBeat • Site Analytics
21.
AppNexus
8.58% • Microsoft • Advertising
22.
TradeDesk
7.72% • The Trade Desk • Advertising
23.
Brightcove
7.72% • Brightcove • Site Analytics
24.
Brightcove Player
7.67% • Brightcove • Audio/Video Player
25.
Zencoder
7.45% • Zencoder • Audio/Video Player
26.
Yahoo! Analytics
7.42% • Verizon • Site Analytics
27.
boltdns.net
7.39% • • Misc
28.
Hotjar
6.53% • Hotjar • Site Analytics
29.
Google APIs
6.35% • Google • Hosting
30.
Akamai Technologies
4.65% • Akamai Technologies • Hosting
31.
Trusted Shops
3.3% • Trusted Shops • Essential
32.
Microsoft Clarity
2.69% • Microsoft • Site Analytics
33.
Adobe Experience Cloud
2.62% • Adobe • Site Analytics
34.
Google Analytics with signals
2.56% • Google • Advertising
35.
Salesforce
2.37% • Salesforce • Advertising
36.
RTB House
1.98% • RTB House • Advertising
37.
Criteo
1.9% • Criteo • Advertising
38.
Google Analytics
1.88% • Google • Site Analytics
39.
X Corp.
1.87% • X Corp. • Social Media
40.
Google Static
1.59% • Google • Hosting
41.
X Syndication
1.34% • X Corp. • Social Media
42.
Flashtalking
1.03% • Flashtalking • Advertising

5.95

Trackers Per Page Load

1.59

Tracking Requests Per Page Load

3.4%

Trackers Requests / All Requests

3.6MB

Data Saved

Tracking Methods

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies