cambridge.org

Observed activities (47)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Google Tag

89.24% • Google • Advertising

Hotjar

77.87% • Hotjar • Site Analytics

X Advertising

76.3% • X Corp. • Advertising

OneTrust

74.65% • OneTrust • Consent Management

AMP Project

73.05% • Google • Misc

DoubleClick

71.81% • Google • Advertising

Facebook

70.04% • Meta • Advertising

Google Static

23.81% • Google • Hosting

Google

18.54% • Google • Advertising

10.

Google Fonts

16.92% • Google • Hosting

11.

Google Analytics

16.6% • Google • Site Analytics

12.

Sentry

15.57% • Sentry • Site Analytics

13.

Site24x7

14.29% • Zoho Corporation • Site Analytics

14.

Shareaholic

10.29% • Shareaholic • Site Analytics

15.

LinkedIn Analytics

7.84% • Microsoft • Site Analytics

16.

Qualtrics

7.35% • Qualtrics • Site Analytics

6.3% • Wikimedia Foundation • Hosting

19.

Gigya

5.71% • SAP • Site Analytics

20.

Google AdServices

4.71% • Google • Advertising

21.

Cloudflare

4.68% • Cloudflare • Hosting

22.

Amazon CloudFront

4.59% • Amazon • Hosting

23.

Google APIs

4.57% • Google • Hosting

24.

X Corp.

4.1% • X Corp. • Social Media

25.

Google User Content

3.7% • Google • Hosting

26.

X Analytics

3.17% • X Corp. • Site Analytics

27.

Teads

3.14% • Teads • Advertising

28.

Criteo

3.01% • Criteo • Advertising

29.

Google Analytics with signals

2.93% • Google • Advertising

30.

Rubicon

2.9% • The Rubicon Project, Limited • Advertising

31.

AppNexus

2.9% • Microsoft • Advertising

32.

Index Exchange

2.89% • Index Exchange, Inc. • Advertising

33.

PubMatic

2.89% • PubMatic, Inc. • Advertising

34.

sovrn

2.87% • Sovrn Holdings Inc • Advertising

35.

YouTube

2.57% • Google • Audio/Video Player

36.

Amazon Advertising

2.49% • Amazon • Advertising

37.

OpenX

2.36% • OpenX Software Ltd. • Advertising

38.

TripleLift

2.21% • TripleLift, Inc. • Advertising

39.

Gigya CDN

2.16% • SAP • Hosting

40.

Google Syndication

1.86% • Google • Advertising

41.

Amazon Web Services

1.64% • Amazon • Hosting

42.

TradeDesk

1.39% • The Trade Desk • Advertising

43.

New Relic

1.27% • New Relic • Site Analytics

44.

LiveRamp

1.22% • LiveRamp • Advertising

45.

Adobe Audience Manager

1.11% • Adobe • Advertising

46.

Yahoo! Ad Manager Plus

1.07% • Verizon • Advertising

47.

StickyAds

1.01% • Comcast • Advertising

8.93

Trackers Per Page Load

4.35

Tracking Requests Per Page Load

11.46%

Trackers Requests / All Requests

0.56MB

Data Saved

Tracking Methods

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies